Brand strategy boosts Shandong prosperity
By Ju Chuanjiang and Wang Qian | China Daily | Updated: 2009-11-26 08:00
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Celebrating the success of its branded goods strategy: local officials gather to mark domestic and overseas success in Shandong. |
The rise of its well-known branded products and the growth of its industrial clusters have played a crucial role in promoting Shandong as China's second most prosperous province with a 2008 GDP of 3.11 trillion yuan.
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