To celebrate the upcoming Year of the Horse, the resort unveiled its first horse themed ice sculpture, crafted from 1,300 blocks of ice weighing a total of 100 tons, and illuminated as a magical ice lantern. The resort will also feature performances of the traditional Yingge Dance by foreign actors, Xinjiang Altay cuisine, and a polar penguin parade. Visitor numbers during the Spring Festival holiday are expected to increase by 20 percent year-on-year, Wang said.

Since its opening in September 2024, the resort has seen a steadily improving customer base, with over 85 percent being local Shanghai residents. The number of visitors from outside Chinese mainland has tripled year-on-year, accounting for nearly 8 percent of total visitors.

According to Wang, the resort will remain open until 6 pm on New Year's Eve, balancing the needs of visitors and staff reunion.